PhillyTech.Co is hiring a Growth Marketing Lead offering $125K-$150K USD plus bonus, equity, and fully remote flexibility. This is a high-impact role built for marketers who can generate pipeline, build acquisition systems, and drive measurable revenue. Your resume needs to prove all three, fast.
Recruiters screening for this position want evidence, not ambition. They want numbers, systems, and outcomes. A generic marketing resume will not survive the first cut here.
Understand What PhillyTech.Co Actually Wants
Before writing a single word, read the job description as a scorecard. PhillyTech.Co wants someone who builds predictable pipeline generation engines through partnerships, affiliates, influencers, and ecosystem-based growth channels. This is not a brand awareness role. It is a revenue role.
The company is also looking for an operator who uses AI tools daily. They want someone who has built marketing systems from scratch inside a fast-moving startup. Keep that context front of mind throughout every section of your resume.
Lead With a Resume Summary That Speaks to Revenue
Your summary sits at the top of your resume and carries enormous weight. Recruiters spend roughly six seconds on a first scan. Make those seconds count by anchoring your summary in pipeline, revenue, and partnership-led growth.
Skip soft language like "passionate marketer" or "collaborative team player." Instead, open with your years of B2B SaaS experience, your core growth channels, and a headline metric. Something concrete like "$4M in marketing-sourced pipeline across affiliate and influencer programs" signals fit immediately.
Keep the summary to three or four lines. Tight and specific beats long and vague every time.
How to Tailor Your Experience Section
Every bullet point in your work history should connect directly to what PhillyTech.Co is hiring for. The job posting lists specific responsibilities, and your experience section should mirror that language where it reflects real work you have done.
Prioritize These Themes in Your Bullets
- Pipeline generation: Show the number of qualified opportunities you created and what channels drove them
- Partnership-led growth: Highlight affiliate programs, referral partnerships, influencer campaigns, and ecosystem plays you built or managed
- Marketing systems: Describe repeatable acquisition workflows you built from scratch, especially in startup environments
- Budget ownership: Mention the size of budgets you managed and how you allocated spend across channels
- AI tool usage: Call out specific tools like ChatGPT, Claude, or Perplexity and what you used them to accomplish
- SEO and AEO: Include any work around search engine optimization, answer engine optimization, or LLM visibility strategies
Use the CAR format for each bullet: Challenge, Action, Result. "Rebuilt affiliate program by onboarding 40 new partners, resulting in a 60% increase in marketing-sourced pipeline within two quarters" is far stronger than "Managed affiliate partnerships."
What Not to Include
Cut any experience that leans heavily into brand, awareness, or social media vanity metrics. PhillyTech.Co is measuring success by qualified opportunities, pipeline, and revenue. Impressions and followers do not belong in the spotlight here.
Also avoid listing responsibilities without outcomes. Every bullet needs a result attached to it, even an approximate one.
Highlight the Right Skills
Your skills section should not be a dumping ground. For this Growth Marketing Lead position, curate it around what the role actually requires.
Skills to Feature Prominently
- B2B SaaS demand generation
- Affiliate and referral program management
- Influencer and creator marketing
- Partnership and ecosystem-based growth
- SEO, AEO, and LLM visibility strategy
- AI tools: ChatGPT, Claude, Perplexity, and similar platforms
- Website messaging, positioning, and conversion rate optimization
- Marketing automation and workflow systems
- Pipeline forecasting and KPI modeling
- Copywriting and content marketing
List hard skills before soft ones. Recruiters scan skill sections quickly and technical competencies are what trigger interest at this stage.
ATS Tips for This Role
Most companies route applications through an Applicant Tracking System before a human ever sees them. PhillyTech.Co is no different. Your resume must pass the ATS scan to even reach the recruiting team.
Use Exact Keywords From the Job Posting
The job description is your keyword map. Pull phrases directly from it and weave them naturally into your resume. Key terms to prioritize include:
- "partnership-led demand generation"
- "qualified pipeline"
- "affiliate marketing"
- "influencer marketing"
- "B2B SaaS"
- "SEO" and "AEO"
- "LLM visibility"
- "marketing sourced pipeline"
- "acquisition systems"
- "revenue influenced"
Do not stuff these in awkwardly. Use them where they genuinely describe your experience. ATS systems have grown sophisticated enough to flag keyword spam.
Format for ATS Compatibility
Use a clean, single-column layout. Avoid tables, graphics, headers embedded in text boxes, and unusual fonts. Submit your resume as a Word document or a plain PDF, whichever the application portal specifies. These formats parse most reliably across ATS platforms.
Spell out acronyms at least once. Write "Search Engine Optimization (SEO)" before shortening it. Some ATS tools search for the full phrase, not just the abbreviation.
What Recruiters at PhillyTech.Co Are Looking For
Beyond the ATS, a real recruiter will evaluate your resume against a few core questions. Answering those questions visually, through your layout and bullet structure, is what moves you to the interview stage.
Proof of Pipeline Ownership
The number one filter for this role is whether you have personally owned marketing-sourced pipeline. Recruiters want to see that you were accountable for revenue outcomes, not just campaign execution. Make this explicit in your experience bullets.
Startup or High-Growth Environment Experience
PhillyTech.Co wants someone who has operated in a fast-moving, resource-constrained environment. If you have built programs from scratch with a small team or limited budget, say so clearly. Startup operators stand out in this applicant pool.
Evidence of Systems Thinking
This role requires building repeatable acquisition systems, not just running one-off campaigns. Show that you think in systems. Describe workflows you designed, automations you built, and processes that scaled beyond your direct involvement.
AI Fluency
The job posting specifically calls for an "AI-first operator." Mentioning that you use AI tools is not enough. Describe how you use them. Did you use Claude to accelerate content production? Did you use Perplexity for competitive research? Specificity signals genuine fluency here.
Polish Your Resume Before Submitting
A polished resume signals professionalism and attention to detail, two qualities any Growth Marketing Lead needs. Run through this checklist before you hit submit:
- Check that every bullet includes a measurable outcome or metric
- Confirm the summary mentions B2B SaaS, pipeline, and partnership-led growth
- Verify all key ATS keywords appear at least once
- Ensure the format is clean, one column, and ATS-friendly
- Remove any irrelevant experience that dilutes your positioning
- Read every sentence aloud to catch awkward phrasing
One small detail worth noting: match the job title on your resume to the language PhillyTech.Co uses. "Growth Marketing Lead" in your most recent role title or summary creates an immediate signal of alignment.
The Growth Marketing Lead role at PhillyTech.Co is a competitive opening with strong compensation and real ownership. Candidates who write revenue-first, keyword-optimized, and clearly structured resumes will move furthest in the process. Apply directly through the official listing at https://himalayas.app/companies/phillytech-co/jobs/growth-marketing-lead-125k-150k-usd-bonus-equity-remote-award-winnin.
